AIOS are the aggregators of internet and mobile services and offer a range of options from varied carriers to pick from. They wanted to inform that they are one-stop-shop for Internet and Mobile services.
We developed communications based on a) Do More, Be More with AIOS, that is more choice, more reliability, more value, and b) Choose Freedom. Search, social and digitals ads were ran with a CTA, click to call AIOS.