Children’s Learning Garden (CLG) planned to open Child Daycare centres. They contacted us to develop CLG’s marketing and execution plan to generate interest and admission inquiries.

Opal developed CLG brand identity and brand book. We designed a new website and brand positioning, strategy, advertising, media plan and placement to reach their audience and build awareness.

We build brand awareness by differentiating and highlighting the unique benefits CLG offers and used short captions and eye-catching, colorful visuals. We took two- pronged route to market with highly targeted social media ads and brand activations.

Results: Exceeded campaign target within the stipulated time.